A feature that many of our users request is the ability to bulk unfollow friends. We want to clarify here why you should not do it on your Twitter account, and why we do not offer that feature.
The rationale for the feature usually goes like this:
I want to follow a number of people and wait a few days to see who follow me back. Then I want to get rid of those who didn’t. This way I can remain within the Twitter following limits while still being able to follow new people. Then, each time I can wait for them to follow me back, bulk unfollow those who didn’t, and rinse and repeat. This is a great way to build a follower list.
Service X and service Y are doing it, so why can’t you guys also add it? It will be really nice, and if you add it I will definitely upgrade to Professional. Thanks.
It sounds like a reasonable request, doesn’t it? Except, there’s one problem with it.
Twitter hates it and calls it “following churn”.
To make sure you’re not spamming folks, we also suggest you avoid the following:
Following churn: Following and unfollowing the same people repeatedly, as well as following and unfollowing those who don’t follow back, are both violations of our terms of service.
In other words, Twitter will suspend your account if you do bulk unfollow.
There’s no “safe” way to do bulk unfollow. It’s like an on-off switch. Either you do bulk unfollow or you don’t. And if you do, you will get into trouble.
That’s the reason why we have not added bulk unfollow as a feature to TweetLater, and why we believe you should not do it on your Twitter account.